Every day, it becomes more and more clear how powerful social media is. And as a business owner, you likely have a social media presence but might not have the time to manage it. Between coming up with post topics, writing the copy, and getting it polished and published, it’s a lot to handle.
That’s why NOVA Content is now offering full-service social media packages to make it simple.
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A blank document, or a blank Google sheet, can be intimidating when it comes to developing content. It’s fresh start, and if you’re new to creating content, it can seem daunting. This is especially true with planning social media, since algorithm and social media rules seem to change on an almost daily basis.
But there are certain tactics you can use that will always be useful in planning effective social media content! Whether you’re new to social media planning for your business or brand, or you just feel you need more structure, read on for my tips on social media planning and filling out your editorial calendar.
Continue reading “Social Media Planning 101: Developing Your Editorial Calendar”
As a business owner or marketing manager, you know that having a solid content plan in place is key to effective marketing. Between website content, blogs, social media, and more, it can be daunting narrowing down priorities when it comes to either starting from scratch or re-evaluating your messaging.
So to help guide your focus before you start crafting your content, ask yourself a few questions:
Continue reading “Ask Yourself These Five Questions As You Develop Marketing Content”
Developing consistent, relevant content is a key marketing tactic you can use for your business. And to make sure you’re reaching your target consumers and boosting views, it’s good to incorporate SEO elements into the writing.
SEO is changing all the time, but there are certain elements that hold true when it comes to writing. If you’re ready to start optimizing your web content, keep on reading!
Continue reading “Elements of SEO Writing and Why It’s Important For Your Business”
If you’re looking at your website or social media and feel it’s time to make some changes, a pair of fresh eyes may be just what you need. But before you begin investing in a full content overhaul, you might want to first consider a content audit.
Want to know why you should schedule a content audit? Here are three reasons why it’s time to get started!
Continue reading “Ready to make a change? Here’s why you should set up a content audit”
As business owners continue to see the value of content marketing and SEO, more and more are prioritizing blogging as a way to drive web traffic and build trust with readers and potential customers. Blogging is beneficial for a business for numerous reasons, whether it’s for positioning as an authority or developing content for social media channels.
But sometimes, business owners who take blogging into their own hands make some (easily fixable!) mistakes when hitting “publish.” And it may be affecting their ability to increase SEO or make conversions.
Curious to know what some of those mistakes are, and how you can be sure to avoid them? Read on for five common mistakes businesses make when writing blog posts and how to fix them.
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Social media is a complex creature. Each platform has different algorithms and rules, and it can be daunting to navigate and even harder to figure out how to make it work for your business.
While there are several social media marketing tactics you can implement to grow your presence and following, from paid promotions to influencer marketing, it truly starts with your content and what your business is putting out into the world.
Knowing content is king, how can you ensure that you’re putting your best foot forward every time you press “post”? Read on for four tips on putting together an awesome social media post that will promote engagement and growth for your business.
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Whether you’ve just started a blog for your business or you’re looking to refresh your content, you might be wondering what you can do to optimize and upgrade your content.
Before you type your first word on your next business blog post, check out these four tips for ensuring your blog post is organized, impactful, and beneficial to your business:
Continue reading “Four Tips for Writing a Great Business Blog Post”
Social media is crucial for businesses in delivering their messaging and boosting sales. In fact, an estimated 75% of people use social media daily. So if you’re finding yourself wanting to up your business’s social media game, it might be time to pull together a strategy and churn out some fresh content.
I’m excited to announce that NOVA Content will now offer select social media marketing services, including developing growth strategies, planning content and editorial calendars, and crafting stellar copy.
Continue reading “New At NOVA! NOVA Content Is Now Offering Social Media Marketing Services”
If you’re a business owner or marketing professional who is finding an increasing need for content writing, you might be considering enlisting the help of a freelance content marketing writer. And when it comes to bringing on a freelancer, the process is similar but a bit different from hiring a full-time employee.
Not sure what to consider when hiring a freelance writer? Read on for more on what you should look for.
Continue reading “What To Look For When Hiring a Freelance Content Marketing Writer”